Huda Beauty is on a roll, people! She introduced more than three products this year and everyone is loving it. The curious little monkey in me couldn’t miss out on that foundation launch. Have you seen her Snapchat comparisons?! I almost peed my pants.
As you can imagine, the Huda Beauty stand was jam-packed with women in search for flawless skin. And all of the sales assistants were handling at least two customers at a time. So I took matters into my own hands, and decided to do my own shade matching.
Big mistake. Huge.
Why? Because I never got it right. And this time was no different.
The Shade Match
A.K.A a commitment you need to think of very carefully in order to avoid public embarrassment.
Huda Beauty’s team did a tremendous job at matching the Faux Filter shades to existing foundations (link here), but I couldn’t pin-point which shade I was exactly. I’m a light medium, my foundation shade is very hard to find because of my confusing undertones. Based on the brand, I have either neutral or cool undertones. Also, my face, my forehead, my chest, my neck, and my shoulders are all different colors. The struggle. is. real.
After debating whether I should get Latte (neutral undertone) or Tres Leches (warm undertone), I finally went for my favorite type of coffee in the winter (Latte, in case you didn’t get that…) as the second option seemed far too dark and warm on my jawline/neck/chest. Both shades are part of the “medium” category.
So I woke up the next morning super psyched about slapping on the “new skin” until I notice that it’s a bit light on my forehead and it’s slightly pink. Great.
The forehead issue was resolved with bronzer. Easy. Plus, it dries a bit darker than initial application. But the pinkiness took a lot of buffing to blend into my natural complexion. It still gave me a bit of an ashy look to my face *sigh*.
The other medium foundations were too dark and too warm. There wasn’t really a foundation suitable for cooler tones in that category. Unless I’ve been looking the wrong way… Very Possible.
It’s not matte. It’s not dewy. It’s literally a FAUX FILTER. Honestly, I couldn’t believe my eyes when I first applied the foundation. My skin looked so smooth as if someone blurred it. Real-life Facetune, is that you?
I have combination to oily skin, right? I have the worst of both worlds when my skin is not behaving: dryness, oiliness, texture, and large pores. This foundation wears like a dream. It blends in beautifully with my skin, minimizes my pores, and sort of smoothes out the texture of my face. The best part is, it does not look cake-y when powder is applied over it no matter how badly the skin is prepped. Problematic skin-people, I think you’re going to love this.
I used less than a full pump. Enough said. BUT you need to blend it extremely, wait let me repeat that… extremely well to distribute all of the pigment as the formula is super dense.
Since it’s a very pigmented foundation, I apply almost a paper-thin layer. Otherwise it will end up feeling a bit thick on the skin.
It wears pretty well throughout the day. However, it looks less “Faux Filter” and more like “there’s a filter?” after 4/5-ish hours. If you have oily skin, make sure to set this really well because it won’t control the oil (it does a better job at it than the Fenty foundation though). You might have to blot it after 4 to 5 hours of wear, which is normal.
It’s a Yes for me. I would give this a 7.5/10. It’s not a foundation that will solve all of your problems, but it’s definitely something I see myself wearing when the face needs to be replaced with a mask. It’s almost as good as my beloved Laura Mercier Silk Creme Foundation (such an old gem, I know). Did I mention it appears great in pictures?
Huda Beauty vs. Fenty Beauty Foundation
They’re both very different, but more on that some other time! Meanwhile, you can check out my review and first impressions on the Fenty Beauty line here.
Have you tried the Faux Filter foundation? Leave your thoughts below!
– Zein xx